The four stages any entrepreneur goes through   

The four stages any entrepreneur goes through   

Running a business is not something easy to do and while some people manage to succeed although they do not have a lot of experience, others may fail even if they are More »

Steps to starting a small business

Steps to starting a small business

If you are interested in setting up your own business, then there are a few important steps to follow in the process. Because the business world is highly competitive, it is more More »

Keeping your social media fans engaged – how to attract new followers

Keeping your social media fans engaged – how to attract new followers

Considering that social media marketing is more popular than ever and can have a very important influence on the success of a company, managers will need to always be careful with their More »

 

Things that contribute to your marketing strategy more than you think

Developing a great marketing strategy will certainly contribute to the way people perceive your business and on how you develop a coherent marketing strategy. This will allow you to grow as a company, increase your profits and build a strong brand image. And let us tell you, there is more that a company can invest in for this purpose than the good old online marketing and other strategies. For instance, a strong brand image can be built by personalising all company cars with your logo or motto. Keep reading below if you want to find out more about unexpected things that contribute to your marketing strategy.

 1. Invest in great cars and personalise them

A powerful car certainly sends a message. A powerful and luxurious vehicle, like an Audi A3 will certainly tell people and business partners that you have a successful brand, and that they would love to collaborate with you. And thing is, you don’t even have to purchase a new car; you can buy one from various platforms. For instance, Edmunds offers for sale Audi A3, used ones, and they have the same quality as new vehicles. Not only these cars are perfect for business purposes, but used correctly, they can contribute to building a stronger brand image. For instance, may choose to apply professionally stickers with the company name, logo, and even a logo. And things is, this makes it possible for various individuals that see your vehicle on the road to remember your company next time when they are searching similar products and services like the ones you offer.

2. Social media and viral marketing strategies

While the first strategy is perfect in real-life circumstances, these two are perfect for online advertising. Invest in creating a great social media marketing team and have them post useful materials on your social media platforms. You could use in your advantage viral video content since it seems to have a greater impact than other approaches. Never neglect the good an approach like this could bring to your company.

3. Tell a story

People want to know that there is a story behind any brand. So make sure to put a a strong emotional story behind your company. Think of the Milka’s strategy. They love to put an emotional story in each marketing campaign developed.