The four stages any entrepreneur goes through   

The four stages any entrepreneur goes through   

Running a business is not something easy to do and while some people manage to succeed although they do not have a lot of experience, others may fail even if they are More »

Steps to starting a small business

Steps to starting a small business

If you are interested in setting up your own business, then there are a few important steps to follow in the process. Because the business world is highly competitive, it is more More »

Keeping your social media fans engaged – how to attract new followers

Keeping your social media fans engaged – how to attract new followers

Considering that social media marketing is more popular than ever and can have a very important influence on the success of a company, managers will need to always be careful with their More »

 

Secrets that will help you build a successful beauty center

Having your own beauty center is a personally rewarding project, but if you want your business to succeed then you should make sure that you understand what the steps are to launch a successful salon. If you plan to open a beauty center then you should make sure that you understand the operational issues that impact its success. Your goal should be to accommodate as many clients as possible daily and for doing this you have to choose carefully the operation hours and the tools you will use to book appointments for your clients.

 

Decide upon the hours of operation

This is one of the most important aspects you have to decide when you open a salon, because according to it you will know how many employees you need. The majority of beauty centers are open from 9 to 5 daily, but if you want to offer your services to as many clients as possible, then you should consider opening earlier and closing later. For example if you are specialized in bridal makeup and hairstyles you should consider working during weekends and early on the mornings.

Invest in high tech apps

You should make sure that you do not forget about one of your appointments, so you should invest in professional salon booking systems that are available for all your employees. The key to success is to show your clients that you run a reliable business, and you are able to manage your time.

Check the costs of running the salon

Alongside the sum you will invest in renting the space and buying the apps that will help you be effective, you also have to consider the salaries for your employees. You should not forget to include your salary in the costs, because it is important to have a clear idea on the sum you need during the first months. According to these costs you will decide the price you ask for your services.

Do not forget about the overhead costs

It is important to know all the costs from the beginning, because you will not have to pay only for the salaries, you will also have to pay the utilities, products and equipment you will use when running the salon. For the business to be successful you should make sure that the overhead costs are no more than 50% of the sum you spend on materials and salaries.

What the profit is when running the beauty center?

The majority of beauty salons have a profit of 10%, but there are cases when the percentage is higher or lower, so you should decide what expectations you have. If you want to have profit, then you have to deliver exquisite services, and the first step is to invest in maintenance. It is not enough only to wash the tools after each appointment, it is essential to have clean towels and keep the space smelling fresh 24/7. Daily maintenance is the only way of having happy customers, so do not neglect this aspect.