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Keeping your social media fans engaged – how to attract new followers

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Promote your theatre equipment company using these low-cost advertising methods

Nowadays, having a strong and well-built marketing campaign is the key to a successful business, regardless the domain in which that company operates. It is highly important to focus on properly advertising your business, because this is the best method to increase the number of customers and eventually increase your profits. It is true that hiring a promotional agency to build the marketing campaign might be quite expensive for your start-up theatre curtains business. Here are some useful tips on low-cost advertising methods you should consider.

Going online means going everywhere

It is generally agreed that the internet is the endless resource of information people use whenever they want to learn more about a specific thing, but at the same time, it has become the most powerful advertising tool that businesspersons and promotional agencies use nowadays. It is highly important to find a specialist to have them build a website for your company, because having one is the most important step in increasing the popularity of your business. Make sure you add all the details that people might be interested in knowing about your company on that website and that it is user-friendly. Do not forget about the power of the social media either, so create accounts on the most popular social networks as well. This is the most efficient method to keep in contact with your customers and even announce the release of a new tool or piece of equipment for instance.

Logo printed on your vehicles

Since your company deals with delivering and installing theatre stage equipment, it is mandatory to have a proper vehicle with which to transport all the necessary tools for performing the activity. You should turn this into your advantage and see the opportunity in it. Print the logo of your company on the vehicles and a contact number, so the moment your employees go in the field, people who are interested in your services will either look for the company online or use the phone number.

Printed or embroidered t-shirts

Another method is to provide your employees t-shirts that have the logo of the company printed or embroidered on them. This is a great way to promote your services, not to mention the fact that it makes people trust you and think about your company as a professional and reliable one.

Leaflets

Probably the second most cost-effective advertising method is to go to a copy shop and have some flyers printed that you can spread around the city. Make sure you write all the necessary details that people might be interested in on the leaflets, such as the company’s website, an address or even some special offers they can benefit from when resorting to your services. Hire some students eager to make some pocket money and ask them to go to some traffic area around the city to spread the leaflets in order to let people know about your services and products.

As you can see, these are some great and low-cost advertising methods you can apply in order to increase the number of customers in the shortest amount of time.